Moodboards: How a Collection is Born

From the first gut feeling to the finished silhouette – a look at the moment before an idea becomes a garment.

Before the first fabric is cut, a collection exists only as a feeling.

A color that won’t let go. A reference image that sticks with you. A word that suddenly holds everything together. Moodboards are the first step to visualize this vague feeling – long before it takes shape.

From Chaos to Direction

At first glance, a moodboard looks like a random product: color swatches next to newspaper clippings, sketches next to fabric samples, photographs next to handwritten notes. Yet, it is precisely in this apparent disorder that the actual decision emerges – which silhouette, which texture, which attitude this collection will embody.

For our designers, the moodboard is not a byproduct, but the true birthplace of every collection.

Between Intuition and Craft

What remains is condensed: color palettes are reduced, materials combined, initial sketches emerge. A feeling becomes a decision, a decision a silhouette. Here, intuition meets craft – long before any of it becomes a reality on the AVANTGARDISTA 2026 runway.

Unfinished, but Honest

In this section, we deliberately show you this intermediate step – not the polished end result, but the process before it. Crinkled sketches. Discarded color combinations. Notes that may never reappear later.

Work in progress instead of a finished product: raw, unfinished, honest.

Die AVANTGARDISTA ist seit 2017 mehr als nur eine Modenschau: Sie ist ein kreativer Freiraum für ungewöhnliche Mode, Vielfalt und gelebte Andersartigkeit. Hier verschmelzen Couture, Kunst und Subkultur zu einem Erlebnis, das inspiriert und Grenzen sprengt. Gründer Christian Eberle hat damit eine Bühne geschaffen, auf der Designer:innen, Künstler:innen und Visionär:innen ihre Ideen ohne Kompromisse zeigen können.